I-doll
for 《SICKY》 https://sickymag.com/i-doll/
Creativity team: Hyunwo Kim/Hanyin Zheng/Zhiruo Chen (CAA)
The idol culture, led by K-pop, has swept the world. The idol's body has become a synonym for consumption, a well-known beauty commodity, and a completely empty, symbolic, abstract body. We use the body as an entry point to ask questions about the increasingly perverse idol culture: What are we looking at when we watch idols? What is the meaning of the body? Has it become a commodity? Or is it just a machine? The answer seems to be yes.
"I-doll: Be a Perfect Idol" hopes to lead the public to question their past image of idols and redefine their ideal existence.
Photographer: @yuillim1999
Model: @fimeonfire
Makeup artiest: @limbafter1imb Stylist: @Yuillim1999
Art designer: @wenlu_guo
Lighting designer: @min.zu.min
Lighting assistant:@Jackson_feng